Welcome to our unique ingredients service for News, Views and Pricing. We try to be a bit different and controversial at times
Specialists in SPORTS INGREDIENTS and AROMA CHEMICALS and FOOD INGREDIENTS
Date: Fri 19 May 2017
I have always been a bit reticent about some healthy food things over the years but my attitude has changed sine I see a lot of people making a fortune out of it.
In the past I scoffed at Vitamin Water which was after all water with vitamins added. Nothing really innovative here I thought and who would buy this type of product ?? Well I think Coca Cola did for some ridiculous sum around £26 million. So more fool me then !
Then came the sports nutrition industry where again I felt that if you were having a health diet, no processed foods, and eating lots of vegetables and fruits and fish then who would splash out for powdered proteins that tasted a bit iffy? Well it seems millions of you and sports groups have changed hands for millions too.
So this time we are getting in on the act since the market likes these things and my pension could do with a bit of a boost.
Our Colourful Superfood Range seems to fit the zeitgeist as they say. These are wholefoods not extracts or additives designed to boost whatever you need boosting . They encompass immune system, antioxidant activity, detox and and anti ageing..and… beauty from within.
They can be added to foods such as sports nutrition, protein powders, soups, cereals and you can fill capsules, make tablets and even feed the dog and cat. You will feel better have more energy and they will make you more handsome and beautiful and your canine friends will have glossy coats boundless energy and become extremely obedient too!
We can also supply them in sachets for adding to your own smoothies .
See full range at Colourful Superfoods and see Green Machine below
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This is a bit of promotion for Arora Aromatics India. I visited this factory in Moradibad on the road from Dehli to Lucknow. A lot is said about Indian Roads and Traffic and none that I would deny. It can be a hair raising experience which is no mean feat if you know my hair ! Now a Pub Quiz fact is that the World Cup was made in Moradibad which is a centre of excellence for brass ornaments..so now you know where the “Duck and Dog” get their Horse Brasses !
Our first stop was the Arora Aromatics Factory near Moradibad. Arora run by Arvind Arora . They are leaders in the production of Mints and Menthol . A key factor of Arora is their intense knowledge of the market at ground level. Arvind learned the business from the ground up and his relations with farmers and traders has grown up over the years. A knowledge that is invaluable in this business.
We are exclusively promoting Arora in Europe and we are very impressed with their cis -3 – hexanol ability.
After Moradibad we were off to Delhi back down that road with trucks with no rear lights . Scary but at the same time quite enthralling and so interesting but I should really have been terrified.
In Delhi we were off to Ghaziabad to visit Paramount and their new factory. When I was last here there was a skelton of buildings ready to install all the equipment for the production of L-Carvone and derivatives. The factory is a testament to ingenious engineering by Sharad Agrawal and his father Vijay. A 2000 tonne factory that can be run from a central command centre with a staff of 5 !!! Amazing and endorsed by all F&F visitors who have seen it.
Now the ethos of the factory is adherence to Green Principles and this is certainly the case. One of the best factories I have ever seen and so well engineered. Green Chemistry as defines as is the utilisation of a set of principles that reduces or eliminates the use or generation of hazardous substances in the design, manufacture and application of chemical products.
So if you are using Spearmint you had best ensure your products are Green !!
We were well looked after by Vijay and Sharad and had dinner at their house. The home cooking has to be sampled to be believed. Excellent !!
Next stop Goa for the weekend and sun ,sand palm trees . It was good to relax and have a dip in the ocean too. My only complaint was it was “too hot ” and typical phrase used by us Brits. Mind you on my return to UK it was back into big coats and hats and scarves and gloves…what a country !! Goa was great and a complete contrast to business. Sounds odd but great Greek Restaurant Thalassa. Excellent food and Ocean Views .
A quick stop in Mumbai for two nights and dinner at Ravi’s Sports Club with the Cricket Pitch and aircon viewing !!
Had my eye on motorbike, Royal Enfield Bullet 350. Never ridden one but if I did this retro bike would be it.
Look forward to next trip to India for sure.